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The future of automotive design
With the new era of electric and self-driven cars, buses, trucks, boats and whatnot something new is happening within automotive and ...
Marcus Segerros
May 10, 20212 min read
26 views
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GDPR
Statement about the GDPR regulation.
Marcus Segerros
May 24, 20181 min read
20 views
0 comments


Why being a good designer is more than making cool sketches
As a designer you need to be able to look into the future. Being a designer is a little bit like being a wizard. You need to create...
Marcus Segerros
Sep 11, 20163 min read
32 views
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How to speed up the product development process.
Developing a new product can be a complicated and lengthy task. Complexity+time = a more expensive process. Speed is crucial in making...
Marcus Segerros
Mar 7, 20163 min read
168 views
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Why it is important to have a strong, thorough, unified brand identity and profile.
Many companies promote themselves and receive new customers through referrals. All companies have a form of logotype and most of them...
Marcus Segerros
Jan 28, 20162 min read
31 views
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The Mechooler
The Mechooler mechanical cooling container is a hand driven, portable can and flask cooling device. It does not use any electricity or...
Marcus Segerros
Oct 26, 20151 min read
18 views
0 comments


Good design is good business
"A new analysis by the Design Management Institute, a Boston-based nonprofit focused on design management, puts numbers to what design...
Marcus Segerros
Oct 22, 20151 min read
89 views
1 comment


Back to the future today
It’s Back To The Future Day Today – So What Are The Next Future Predictions? Some of the technologies from the movies are reality today....
Marcus Segerros
Oct 21, 20151 min read
7 views
0 comments


Great cars are great art
“American designer Chris Bangle explains his philosophy that car design is an art form in its own right, with an entertaining – and...
Marcus Segerros
Oct 21, 20151 min read
62 views
0 comments


Future cities art
“Paul Chadeisson is a French concept designer who creates exquisite futuristic urban environments. You probably know his work from games...
Marcus Segerros
Oct 21, 20151 min read
33 views
0 comments
The product development process
To effectively develop new products, there are a number of tools and project methods to use and follow. It varties from case to case but...
Marcus Segerros
Oct 21, 20153 min read
12 views
0 comments


Why Most Product Launches Fail
Less than 3% of new consumer packaged goods exceed first-year sales of $50 million. Why is that? This article aims to answer that...
Marcus Segerros
Oct 20, 20151 min read
17 views
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7 smart new inventions
Check out this article on Gizmodo about some smart and practical inventions that we need to have. #invention #engineering
Marcus Segerros
Oct 20, 20151 min read
11 views
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Graphic design, general rules to follow
While we’re on the subject of graphic design I would like to take the opportunity to talk a little bit about some general guidelines to...
Marcus Segerros
Oct 20, 20151 min read
18 views
0 comments
How professional designers create their logos
How do logos come to life? Designer Aaron Draplin explains in his video how his creative process works. I myself work in a similar way....
Marcus Segerros
Oct 20, 20151 min read
21 views
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